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Positioning & Go-to-Market

Runners High — Feature Film Pitch Deck

Runners High is a feature film pitch deck designed to attract producers, directors, and financiers to a coming-of-age dramedy set in the world of…

27 Miles Malibu Digital Content and Strategy

As the Designer and Art Director for 27 Miles Malibu, we elevated and unified the brand’s aesthetic as a premium luxury knitwear brand, resulting…

Going to market inside a federal mandate window

Three federal compliance directives, one conference, and every vendor in the category arriving with the same message. I built the positioning and the whole…

Pulling the technology out of the product

4L Data’s patented AI was its only real differentiator, and it was invisible to buyers. I built the architecture that pulled it out, gave…

Publishing the method, not the brochure

Google’s AI now names 4L Data as its first source on how AI detects medical fraud, ahead of the FBI and our largest competitor.…

27 Miles Malibu Brand Guidelines

This brand guide conception and creation defined key aspects, such as selecting a suitable color palette, font study, editorial and e-com imagery standards, providing…

Universal Production Music Rebrand

Born from the critical necessity for a comprehensive company re-branding initiative to revitalize our image, capture new markets, and strengthen our brand presence. As…

UMPG Digital Branding

I led the initiative to create and design UMPG’s YouTube and SMM banners for territories internationally to adopt. Leveraging the success of our US…

Runners High — Feature Film Pitch Deck

Runners High is a feature film pitch deck designed to attract producers, directors, and financiers to a coming-of-age dramedy set in the world of…

  • Strategy

    Creative Strategy, Art Direction

  • Design

    Pitch Deck Design, Copywriting, Art Direction

  • Client

    Madeline Rozwat

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27 Miles Malibu Digital Content and Strategy

As the Designer and Art Director for 27 Miles Malibu, we elevated and unified the brand’s aesthetic as a premium luxury knitwear brand, resulting…

  • Strategy

    Brand Strategy

  • Design

    Design, Art Direction

  • Client

    27 Miles Malibu

View Project
September 15, 2026
Going to market inside a federal mandate window

Three federal compliance directives, one conference, and every vendor in the category arriving with the same message. I built the positioning and the whole…

  • Strategy

    Go-to-Market, Positioning

  • Design

    Campaign Design, Content

  • Client

    4L Data

View Project
January 15, 2026
Pulling the technology out of the product

4L Data’s patented AI was its only real differentiator, and it was invisible to buyers. I built the architecture that pulled it out, gave…

  • Strategy

    Brand Architecture, Positioning

  • Design

    Naming, Identity System

  • Client

    4L Data

View Project
Publishing the method, not the brochure

Google’s AI now names 4L Data as its first source on how AI detects medical fraud, ahead of the FBI and our largest competitor.…

  • Strategy

    Category Narrative, Content Strategy

  • Design

    GEO, AEO, SEO

  • Client

    4L Data

View Project
27 Miles Malibu Brand Guidelines

This brand guide conception and creation defined key aspects, such as selecting a suitable color palette, font study, editorial and e-com imagery standards, providing…

  • Strategy

    Brand Strategy

  • Design

    Design, Art Direction

  • Client

    27 Miles Malibu

View Project
Universal Production Music Rebrand

Born from the critical necessity for a comprehensive company re-branding initiative to revitalize our image, capture new markets, and strengthen our brand presence. As…

  • Strategy

    Brand, UX Strategy

  • Design

    UI/UX Design, Art Direction

  • Client

    Universal Production Music

View Project
UMPG Digital Branding

I led the initiative to create and design UMPG’s YouTube and SMM banners for territories internationally to adopt. Leveraging the success of our US…

  • Strategy

    Brand Strategy, UI/UX Strategy

  • Design

    UI/UX Design, Art Direction

  • Client

    Universal Music Publishing Group

View Project